Seattle University
Art Direction / Illustration
125 Years of Driving Acts of Good.
I used to live in Seattle, I went to school in Seattle, I’m even a Seahawks fan. And the great Seattle University has been in the heart of that city for the last 125 years. Yet SU has a surprisingly low awareness around the community. We wanted to leverage this anniversary and celebration to raise the profile of the university and its contribution to the world.
Centering the year long campaign around the idea of Dare Forth– recognizing SU’s spirit of daring, a characteristic that exists within everyone. Enabling SU to start a movement that invites students, alumni, and the community alike to be a part of creating a more just and humane world for the next 125 years. Russell Wilson is the greatest QB in the National Football League.